How to Create a Thriving Therapy Group in Private Practice

Due to the expansion of digital marketing, group therapy in a private practice setting has opened up considerably. Now it is easier and more efficient to spread the word about one's professional services beyond one's immediate group of colleagues and clientele. While tried-and-true methods of marketing a therapy group still apply, clinicians can also leverage the power of the internet to create engaging and dynamic therapy groups that meet the clinical needs of their communities.  

In this 90-minute marketing webinar, Diane Webb, LMHC will review best practices to create, market, and nurture therapy groups by blending time-tested strategies with new avenues presented by the digital culture. Diane will also explain how to pick the best type of therapy group for specific skills, talents, and populations and discuss how to apply these strategies to maximize the therapeutic power of the group by integrating clinical methods to target a digital audience. 

Additionally, Diane will discuss the many ways to spread the word about a group to a larger audience with genuineness and warmth. She will also provide specific ways to foster group success through group cohesion, adaptability, and the nurturing of relationships throughout the lifespan of the group.

This intermediate instructional level web conference is designed to help clinicians:

1. Assess the clinical needs of one's individual caseload and the community as a whole in order to pick the right therapy group. 
2. Demonstrate how to pre-plan and organize for a therapy group while ensuring long-term success. 
3. List six effective ways to market a therapy group while disseminating a message designed to attract ideal clients. 
4. Discuss ways to engage with a prospective client to yield success. 
5. Select marketing strategies to use for an established group.  

If you have any questions or concerns about this web conference, or would like more information, please contact us here.

Continuing Education (CE) Information

1.5 CE contact hours will be provided by GoodTherapy.org for attending this web conference in its entirety. 

GoodTherapy.org is an Approved Education Provider by NAADAC, The Association for Addiction Professionals (provider #135463). Of the eight counselor skill groups ascribed to by NAADAC, this course is classified within Counseling Services.

To receive CE credit hours for an archived event, you will need to complete a survey as well as a 12 or 15-question exam, verifying that you listened to or watched the event in its entirety. Archived CE events generally are considered "homestudy" by licensing boards.

Registration Information

Premium or Pro Membership with GoodTherapy includes access to this web conference at no cost. Not yet a Premium or Pro Member? Mental health professionals can attend this live web conference for $30.95 or access the homestudy recording for $15.50.

If the event is canceled by GoodTherapy, registrants who purchased the event will be notified and the charge for the event will be refunded

If you have any questions or would like information regarding disability accommodations, please contact us.

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